SEX always goes long and far...

Quick! What are the three classics of advertising?

Here's a hint, based on what this company from Hong Kong has done on their re-positioning:


Sorry, mature audiences, you've been detoxed from Long Far Health Products.

And... the three classics of advertising, which are fail-safe, at least in getting attention are (in no particular order):

(1) Sex
(2) Babies
(3) Cute Pets

Not even a celebrity can outshine these in a TVC or print ad, unless the celebrity is classified under one of the 3 categories.